How Sportian Uses Data-Driven Marketing To Elevate and Grow LALIGA Fandom

Discover how LALIGA and Sportian ignited the passion fans feel for the competition and its clubs and brought it into the digital realm.

Complete this form to download the success case

IMPROVING FAN ENGAGEMENT AND MEETING BUSINESS OBJECTIVES

Discover the transformative power of Sportian's data-driven marketing collaboration with LALIGA, propelling the Spanish sports competition to global heights.

By maximizing the use of data and the martech ecosystem, LALIGA achieved remarkable results:

Boasting a 70% surge in OTT transactions, accompanied by a staggering 160% growth in associated revenues.

THIS IS WHAT WORLD-CLASS FAN ENGAGEMENT LOOKS LIKE

220%

The partnership generated a phenomenal increase in subscriber Lifetime Value.

80%

Boost in renewals through the implementation of strategic marketing automation.

100%

Fantasy Gaming app product installations soared in the territory.

50%

Web & app communications saw a substantial surge in engagement.

OTHER
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DISCOVER How Sportian Uses Data Driven Marketing To Elevate and Grow LALIGA FandomComplete the form and download the complete report